Innovation Strategy Portfolio and pipeline strategy

Bringing the deepest understanding of innovation to pharma

Innovation Strategy - applied insight into systems of delivering innovation to patients

Applied insight into systems of delivering innovation to patients - a 21st century decision making approach that works for both product and portfolio-level decisions, embracing creativity, strategy and insight.

There is only one company systematically understanding pharmaceutical innovation

Delivering our Innovation Strategy service.

Bringing the deepest understanding of innovation to pharma

1 Understanding as is and to be states

2 Creation of archetypes for change management

3 Decisioning and modelling

4 Change management

5 Metrics and implementation

Portfolio and pipeline insights and innovation.

You can't develop tomorrow's medicines with yesterday's thinking.

From the blog
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A look into the metrics behind the Pharmaceutical Innovation and Invention Index

IDEA Pharma’s Pharmaceutical Invention and Innovation Index has become an industry standard in annually ranking the industry’s top ~30 companies in their ability to develop meaningful novel treatments, as well as commercializing them successfully

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Latest podcast
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IDEA Podcast with Mike Rea