Insights Freshness Index 2025 Written by Staff — 2025-05-06. Industry Freshness Index 2025 How much of each company’s revenues come from products launched in the past 3 or 5 years…? This data, and more, will be included in the 2025 Pharmaceutical Innovation & Invention Index, both launch on the 14th of May 2025. Continue the conversation @IDEAPharma Path to market insights and innovation. You can't develop tomorrow's medicines with yesterday's thinking. From the blog See all Freshness Index 2025 Freshness Index 2025 Read article Latest podcast See all IDEA Podcast with Mike Rea Listen now Subscribe to our newsletter for more insights from the team at IDEA. Subscribe